When the right material makes your product sell more
Design, performance and sustainability as a competitive advantage
Choosing a material is not just a technical decision. It’s a strategic decision.
Increasingly, brands that stand out in the market understand that material directly influences the perception of value, user experience and product positioning. It’s not just about cost — it’s about performance, aesthetics and purpose.
At Extramold JOMO, we closely follow projects in which the change or development of a new material generated clear impacts: products that are lighter, more comfortable, more durable and, above all, more desired by the end consumer.
This vision translates into the development and application of different material solutions — from composites with recycled content, such as EcoFlake, to technical structures such as EcoFoam and EcoPET, in addition to the integration of natural textile materials, such as cotton and jute, always in accordance with the function, design and positioning of each product.
Well-applied technical materials allow:
- Better finish and cleaner design
- Greater comfort and usability
- Weight reduction and logistics optimization
- Solutions aligned with sustainability
That’s why we don’t work with generic solutions. Every project starts with a deep understanding of the product’s use, audience, and purpose. From there, we develop bespoke materials and processes — often in co-creation with the customer.
When material, design and function go together, the result is clear: products that differentiate themselves, justify the price and strengthen the brand.
If your brand seeks applied innovation, intelligent materials and tailored development, it is worth rethinking the role of material in your next project.
